putting our heads together

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/ Work / Arc Research

Hope and support online

Bespoke website development for Dementia Carer

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The Brief

Dementia Carer approached us to create an online information platform for those suffering from dementia and those caring for people who are suffering from it.

As the target audience is family members and carers of dementia sufferers, the website needed to be approachable, friendly, and informative to the audience. The user journey needed to be clear and straightforward to allow site users to navigate the website easily.

The new website required an easy-to-manage content management system (CMS) to allow the admin to update the website regularly without difficulty. This would ensure that the website would be easy to keep updated regularly with new resources and content.

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Website Design and Development

Our website designers developed a colour-coordinated section where, depending on the category you request information for, it will define the colours of the content. This makes the user journey more visible and makes it easy for site visitors to see the options they have clicked. Video production also helps to engage visitors and offers an alternative way of imparting information.

To help the website user find the most relevant information for them swiftly and easily, we created an option where the browser stores user location, gender, and status to help them find the correct information related to their particular need.

The new website allows users to set up a profile without needing to identify themselves and gather the correct information from their locations and situations. This all helps to make the experience of using the website as easy as possible. The site's usability has meant that it has seen an increase in the number of people turning to it for advice and help while caring for a friend or family member with dementia. The website is now regarded as an invaluable resource.

As a full-service digital web agency, we have extensive experience building digital solutions for a variety of clients. If you are looking for bespoke website design or web development services to transform your marketing strategy – get in touch.

Think Hydra would be the solution for your next project?

Think Hydra would be the solution for your next project?

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