website design and development
We developed a colour-coordinated section where depending on the category you request information for it will define the colours of the content. This makes the user journey more visible, as well as making it easy for site visitors to see the options they have clicked. The use of video also helps to engage visitors and offers an alternative way of imparting information.
To help the website user to be able to find the most relevant information for them swiftly and easily, we created an option where the browser stores user location, gender and status, to help to swiftly find the correct information related to their particular need.
The new website gives users the chance to set up a profile without needing to identify themselves and gather the correct information from their locations and situation. This all helps to make the experience of using the website as easy as possible. The usability of the site has meant that it has seen an increase in the number of people turning to it for advice and help whilst they are caring for a friend or family member with dementia, and the website is now regarded as an invaluable resource.