Digital PR

Why is Digital PR important for your business?

High-quality and relevant backlinks: Increasing your website's domain authority is a key objective of digital PR, achieved through acquiring high-quality and relevant backlinks from other websites. As quality backlinks remain crucial ranking factors for search engines, integrating a digital PR strategy with SEO can create a winning combination. Contrary to popular belief, not all backlinks hold the same value, with those from authoritative websites carrying more weight. Our digital PR agency services focus on identifying, analysing, and developing relationships with relevant publications to secure relevant high-quality backlinks for your site.

Getting your brand heard: Digital PR isn't just about creating backlinks to your website; it's getting your story heard. It's about connecting to the relevant press and ensuring your brand gets the awareness it deserves. If you have a story, our team works with you to identify the news hook, write the content, take the photography, and send it off to our contacts at the press.

Strategic brand messaging: Digital PR allows you to communicate your brand's messaging strategically across various channels. By aligning your messaging with your target audience's interests and concerns, digital PR can help strengthen your brand positioning.

Communicating your brand effectively can differentiate your business from competitors and create a compelling narrative that resonates with your audience, ultimately driving engagement and loyalty.

Strategic Approach

We invest time into understanding your requirements, including your challenges and how our digital PR services can solve them effectively. Collaboration is at the core of everything we do, and the best results are achieved when your efforts align with ours. This may involve adjusting your Digital PR strategy as necessary or promoting a new product or service.

Why Hydra?

We write on your behalf and ensure that you are positioned as an expert. It is straightforward for you; we interview you on your thoughts and expert opinion. Using your tone of voice guidelines, we write it up into an article - positioning you as a thought leader within your industry.

Valuable content is important to customers. If they see your brand consistently in their industry publications and on websites they visit frequently, you will be at the forefront of their minds when they require your services.

Want to learn more about our digital PR services? Contact our friendly team today.

Digital Solutions

Digital PR can be a standalone service; however, we also offer a range of digital solutions that complement it:

• Pay-per-click
• Content marketing
• Digital PR
• Social media marketing
• Strategy and consulting