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Collaborative *approach*

Collaborative approach

Our success is based on collaboration. We work together with your team to understand your target audiences, utilising your industry knowledge to deliver compelling ad copy and design that increases customer conversions.

You'll also receive a dedicated account manager who will be on hand to provide regular updates, have idea brainstorming sessions and go through your monthly reports and strategy reviews.

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Knowledgeable, experienced and creative PPC marketing agency in Sheffield

Knowledgeable, experienced and creative PPC marketing agency in Sheffield

We are proud to be a Google Partner and have a wide range of experience, including managing search ads, targeted display, and social media advertising campaigns for businesses across all sectors.

When you work with a Sheffield PPC agency like us, you'll benefit from working with our experienced in-house teams. Our experts in copywriting, design, bespoke web development, digital marketing, and video production are always on hand to help build your unique PPC campaign.

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Enhance Your Presence with Visually Appealing Advertisements

PPC is more than search engine ads; when you work with our team of PPC experts, our graphic design team creates visual ads used on the display network to promote and boost awareness of your business. We work with your existing brand guidelines to produce advertisements that are consistent with your brand and enhance the overall look and feel of your online presence.

To stimulate further interaction with your brand, we set up visual retargeting ads that follow your website users around the internet, encouraging them to revisit and convert.

Captivate and intrigue with Motion Graphics

Moving imagery heightens engagement. Our PPC team works directly with our videography team to produce motion graphics that get clicks.

Again, this is implemented onto the display network and can be a slight movement to capture your prospective customer's attention. 

Convert and engage with Bespoke Website Design and Development in Sheffield

Every business that wants to be successful and achieve business growth needs a well-designed, securely built website and landing page that speaks to the target audience and encourages them to get in touch.

We design and develop websites to take your business to the next level and complement your PPC campaign perfectly.

Gain Long-Lasting Search Engine Results with SEO in Sheffield

PPC and SEO work hand in hand; together, they can support your business efforts in being top of the search engines. PPC is great for more difficult keywords that your organic efforts take longer to gain results from; it can also be utilised when you need a quick boost for a new product or service.

If you are serving a local area, a local SEO strategy can help boost your online presence, which, when paired with PPC, gives you three occasions to appear to prospective clients when they are searching online.

Ambitious Brands

Trusted to Deliver, Proven to Perform.

Our process

0 1
Paid search & PPC strategy consultation

Paid search & PPC strategy consultation

Every successful paid social and PPC marketing campaign strategy starts with a conversation. During your initial strategy consultation, we take the time to understand your business, market, and objectives. Whether you're aiming for rapid lead generation, e-commerce sales, or long-term brand awareness, we tailor our approach to your ambitions.

This stage is about more than just planning, it’s about alignment. We want to ensure we’re the right strategic partner for you and that we fully understand your challenges, expectations, and budget. From here, we begin shaping a paid social or PPC campaign that’s built for measurable success.

0 2
Audiences & Keyword Research

Audiences & Keyword Research

With a clear strategy in place, we move into audience and keyword research, arguably the most crucial phase for maximising ROI. We analyse your customer personas, market demand, competitors, and behavioural trends to identify where your ideal audience is and what they’re searching for.

This insight guides our keyword selection, audience segmentation, and targeting structure across platforms like Google, Microsoft, Meta and LinkedIn. With data-driven analysis, we position your ads where they’ll make the greatest impact.

0 3
Campaign development & launch

Campaign development & launch

From search and display to shopping and remarketing, we build campaign structures that align seamlessly with your goals and brand identity. Each campaign is carefully tailored to the platform, audience, and funnel stage, ensuring the right message reaches the right person at the right time. We develop ad copy and creative that reflect your tone of voice and value proposition, while also implementing bidding strategies and conversion tracking from the outset. Every element is built with performance in mind, ready to launch, test, and scale.

0 4
Ongoing optimisation

Ongoing optimisation

PPC doesn't stand still, and neither do we. Post-launch, we continuously monitor performance, making real-time adjustments to optimise for conversion, lower CPCs, and improve return on ad spend. From A/B ad variations to refining targeting and bidding, our approach is hands-on and results driven. 

You'll receive regular reports packed with meaningful insights, not just metrics. We'll break down what's working, what can improve, and what we plan to do next. Our transparent reporting and ongoing collaboration ensure your campaigns evolve with your business and continue to deliver meaningful results.

" Excellent team who are respectful, kind and extremely knowledgeable. Their skills and data-driven approach helped us improve our SEO results in just a couple of months and they provided additional advice and training. Highly recommended for any digital marketing services. "

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Marketing Manager

Electralink
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Let Hydra be the solution for your next project.

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Frequently Asked Questions

FAQs

How does PPC work?

PPC management campaigns are built around targeting specific keywords, audiences, or behaviours. You set a budget, choose your targeting criteria, and bid on ad placements. When someone matches your criteria, your ad is shown, and you only pay when they click through to your website.

How long does it take to see results from PPC?

PPC management can drive traffic almost instantly once your ads are live. However, it typically takes a few weeks of testing and optimisation to see consistent performance and gather enough data to refine your campaign for better ROI.

What factors determine PPC cost?

Your PPC cost depends on several elements: your maximum bid, keyword competitiveness, ad relevance, landing page quality, and the platform’s algorithm. The better your ads and landing pages, the more cost-efficient your campaign can be.

What is PPC advertising, and when is it the right choice for businesses?

PPC (Pay-Per-Click) advertising allows businesses to display ads on search engines and other platforms, paying only when users click on them. PPC management is ideal for businesses looking to drive immediate traffic and conversions.

Awards & Accreditations

Recognition