In this article we explore why search engine optimisation (SEO) should be an integral part of growing your business and your business strategy.
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'Search intent', or 'query intent', plays a major role in Search Engine Optimisation, so it's important to understand what it is and how you can use it. Here's our quick guide to the different types of search intent.
Search Engine Land’s “Periodic Table of SEO” is back for 2019, and quality content has topped the list for most important ranking factors.
At the recent SMX Advanced event in Seattle, search engine optimisation experts unveiled the latest findings, based on votes from an online poll on the importance of ranking factors. Voters gave their thoughts on site speed, backlinks, freshness of content and user experience, which was then judged by the Search Engine Land editorial team.