Richmond Spray Booths
Bespoke Website Design & Development

The Brief

Richmond Spray Booths are a leading manufacturer and installer of industrial spray booths within the UK.

 

We were asked to create a new website which would be a primary marketing tool to generate a regular stream of new leads.

Bespoke Website Design & Development

Requirements

The website needed to be interesting, interactive and easy to navigate. The design should enhance the content, engage users throughout the online experience and be lead generation focused.

Responsiveness across all devices is required to allow the website to offer the best possible user experience to users viewing the website on all sized devices.

 

What we did

The user journey is key to the success of the website and the way that users navigate through the website is a key part of this. We looked into how to simplify the navigation, across smartphone and tablet devices, whilst not compromising on the amount of content held on the website.

We built a bespoke CMS to allow admin full control of the website and content. The CMS is easy to use whilst offering a powerful platform to expand the website without the requirement for additional development. This saves the client time and money.

Evaluation

The finished site is simple but effective, with strong calls to action to encourage visitors to get in touch, whether that’s by phone, email or directly through the website.

We integrated measurement tools such as Google Analytics into the website to reflect on its performance. As we undertake ongoing digital marketing for Richmond Spray Booths, these tracking tools are a crucial addition.

+11.84% Sessions YoY
+24.88% Individual Users YoY
+14.22% New Sessions YoY
Client Portal.