Pro Dental
Pro Dental Promotional video

The Brief

Pro Dental required a video that would effectively demonstrate how Pro Dental can help professionals with their CPD by providing approved training courses that are cost effective, and best of all, available online, which cuts down unnecessary travel and expenses incurred when attending events away from the workplace.


We created an animation for this video, as this would give us the freedom to create different characters from scratch, to identify with all audiences that require the CPD training provided.

Pro Dental Promotional video

Special Considerations

As the courses are aimed at several target audiences within the dental industry, Pro-Dental required the video to relate to each of the audiences and enable them to understand how the CPD courses would benefit them.

We designed three characters that would be easily relatable to the users of the website. Whether it’s business owners who are too busy running their practice, or dental nurses who have a family, this video shows just how easy it is for professionals to fit their ongoing professional development around their busy lives.

The Final Result

Client Portal.