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How A PPC Campaign Could Increase Your Enquiries

PPC stands for pay per click, which also means those little ads that you see at the top of the page on your search engine. Now some may argue that they never click on an advert online - you might even say that yourself - but the truth is that many people do and it would be unwise to disregard PPC. It's a powerful tool and a great way to generate leads and push conversions.