You may have heard about the latest Google update, BERT. If not, this article will take you through Google’s new ranking factors. Google are renowned for their frequent algorithm updates, as well as larger core updates. This creates an ongoing challenge for marketers and SEOs. They need to constantly monitor updates and optimise content in line with the latest algorithm changes. This makes BERT a welcome change for SEOs. Its main focus is on relevant and informative content – as long as content creators adhere to this, there should not be much to change.
All latest posts
In this article we explore why search engine optimisation (SEO) should be an integral part of growing your business and your business strategy.
It’s been a bumper summer here at Hydra. Since moving into our new HQ earlier this year, we've grown from strength to strength. We’re thrilled that a string of new clients have chosen to work with us, including Cyberselves, UK Trailer Parts, VidLearn and PowerControl. And we’ve welcomed four new faces to the Hydra family; Ruth joins as our Senior Account Manager, Sophie is our newest Graphic Designer and joining the marketing team we have Marketing Executive Melanie and Marketing Apprentice Byron.