RMC Media are a magazine publication company based in Sheffield. They currently produce nine magazines, a restaurant guide, and an events guide. They previously had multiple individual websites as the online home of these magazines, and each had their own team to work on each website, meaning that the job involved in keeping each website updated and fresh was a mammoth task.
RMC Media approached us for a new all-in-one website to effectively market them as a premium lifestyle magazine organisation. This allowed each area of their business to be promoted as its own entity whilst being able to be updated through a single CMS.
The new bespoke website needed to be a revenue-generation tool. On the previous website, RMC sold advertising space to local businesses, which was crucial to include on the new website.