Hydra delighted to support The Pride
We’re excited to share that Hydra Creative is sponsoring Dreamseeker, Bring Me The Horizon’s specially designed lion for Pride of Yorkshire, a public art trail supporting Sheffield Children’s Hospital Charity.
Designed by Bring Me The Horizon drummer Mat Nicholls and brought to life by Sheffield artist Enso, Dreamseeker will be part of a trail of 150 lions appearing across South Yorkshire from 8 June to celebrate 150 years of Sheffield Children’s Hospital.
As a Sheffield-based agency, and an office full of Bring Me The Horizon fans, we’re proud to support a campaign that brings together local creativity, music and an important cause for the region.
Image courtesy of the Bring Me The Horizon team
Why we’re getting behind Pride of Yorkshire
Pride of Yorkshire brings together a lot of things we care about: creativity, Sheffield, and support for a cause that matters to families across the region.
Sheffield Children’s Hospital Charity helps to fund projects, facilities and support that make a difference to patients, families and staff. Sheffield Children’s Hospital is an important part of the region, and many people have a connection to it through family, friends or their own experiences.
The trail also has the kind of energy we love: local businesses, artists and communities coming together to create something people can actually get out and enjoy.
Image courtesy of the Bring Me The Horizon team
Bring me the lion!
Some sponsorships need a long discussion. This wasn’t one of them.
Bring Me The Horizon have been a part of the Hydra office soundtrack for years, and a few of us have followed them from their early Sheffield shows through the international stages they play today. So when Dreamseeker came up, it had our attention pretty quickly.
What we love about Dreamseeker is that it isn’t polished, predictable or trying to blend in. With moss, graffiti and hidden details for fans to spot, it has edge, character and a clear nod to the band behind it.
It feels creative, a little chaotic, and unmistakably Sheffield.
Basically, exactly the kind of lion we’d choose.
Image courtesy of the Bring Me The Horizon team
It Never Ends: our BMTH archive
Bring Me The Horizon aren’t just a band that gets played in the Hydra office, they’re a band a lot of us have grown up with. From early Sheffield shows to arena tours, festival slots and plenty of “who’s got tickets?” conversations in between, they’re a band we’ve followed through every era.
Before Dreamseeker hits the Pride of Yorkshire trail, here are a few photos from the Hydra BMTH archive.
When 'Being There' Was Enough
From the pit to the office playlist...
Add Dreamseeker to your trail list
The Pride of Yorkshire trail will run from 8 June to 7 September 2026, with lion sculptures appearing across Sheffield, Barnsley, Doncaster and Rotherham. The campaign will feature 150 large lion and lioness sculptures, alongside 150 smaller lion cub sculptures, all raising funds for Sheffield Children’s Hospital Charity.
Once the trail has finished, the sculptures will be brought together for a Lions Farewell and Auction at Meadowhall in October 2026, where they’ll be sold to raise further funds for the charity.
We’ll be sharing more about Dreamseeker as the trail gets closer, including where to find it and what details to look out for.
Proud to support our local community
And when your business needs support too, we’re here to help with creative, digital, and marketing expertise.