Sheffield Kitchen Outlet
Product brochure

The Brief

Following the successful launch of the new Sheffield Kitchen Outlet website, the popular kitchen supplier approached us to design their new product brochure.

They required the new brochure to reflect the website and be easy to read. The brochure needed to further enhance their brand and display the vast product ranges effectively.

Solution

To begin this project, we carried out detailed brochure design research, tracking the reader journey through the brochure and identifying the most effective ways of displaying the products to be eye catching and encourage sales.

As well as the brochure being given to customers to take away and browse through, it is also used as a sales tool for Sheffield Kitchen Outlet staff. We designed the brochure to enable quick access to different areas – this was made possible by using design techniques such as colour coding. Each section compliments the last, but has also been designed to portray the uniqueness of each range of products in the different sections.

Product brochure
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